Mobile Marketing that Makes Sense!

SEOmoz White Board Friday- SMX Advanced

So I was lucky enough to get in a quick interview with Rand Fishkin at SMX Advanced this week. In this video we just talk about some of the great sessions at the conference, and then talk a bit about Mobile PPC. I got so excited that I interrupted Rand in order to finish a point – Woops! Sorry Rand!


Here is the video:

SEOmoz Interview – Cindy Krum on Adwords for Mobile from Scott Willoughby on Vimeo.

Tags: Mobile PPC, Mobile SEM, Mobile SEO, Rand Fishkin, SEOmoz, SMX Advanced
Posted in Integrated Mobile Marketing, Mobile Banners & Advertising, VIP: Conferences, VIP: Video & Audio Interviews | 5 Comments »

Rank-Mobile Has A QR Code

Hi All!

I just used www.qrcode.kaywa.com to create a QR code for my blog. I had the option to make the QR code pull up text, a url, a phone number or send an SMS (a text message). I chose SMS, because I knew I could include a url and email address in the SMS, and they would all become clickable when it was sent as an SMS. The text message says:

“Thanks for visiting www.Rank-Mobile.com. Please email me at cindy.krum@rank-mobile.com or call me at 720-231-7277 if you need help with your mobile marketing!”

And here is the QR code:

Let me know if it works!

Tags: 2D Bar Code, Mobile Couponing, QR Code
Posted in Mobile Banners & Advertising, Social Mobile Promotion, Text Messaging Marketing | 1 Comment »

Ten Ways to Get Started in Mobile Marketing-Webinar, Jan. 20, 2009

Hi Everyone,

I will be doing a mobile marketing webinar on January 20th 9am Pacific, noon, Eastern. This is a video that previews what we will be talking about. The webinar talks about how mobile can help marketers reach customers in the most targeted and personal way possible, right when they are making a purchase decision. This workshop will be great for online marketers, but also with off-line marketers who want to bridge the gap between on and off-line marketing. We will focus on mobile SEO and development, but also briefly cover SMS and mobile email strategies. I will cover how mobile fits into the marketing mix. Mobile isn’t meant to stand on its own, so we will discuss how it can be most effectively integrated into your existing marketing campaigns. The workshop will discuss 10 ways to get started in mobile marketing, and fill focus on the three tenants of a good mobile marketing strategy: findability, interactivity and usability.

This workshop will be highly interactive, and we will encourage specific questions and discussion. The cost is $395. Click here to learn more about the workshop: Ten Ways to Get Started in Mobile Marketing or click here to register for the Mobile Marketing Webinar.

Tags: 10 ways to get started, Cindy Krum, Market Motive, Mobile Webinar
Posted in General Mobile News & Tips, Mobile Banners & Advertising, Mobile SEO, Mobile Web Development, Text Messaging Marketing, VIP: Video & Audio Interviews, VIP: Webinars | 1 Comment »