SES London Mobile Session & Training Preview – Byron Gordon

In this interview, Byron, fromĀ SEO PR and I talk about SES London. In the mobile session, on the 17th I will be giving lots of new statistics and graphs that show how mobile internet adoption and the adoption of mobile web search are being used around hte world. I will talk about the mentality of mobile searchers, and how that should impact your web strategy if you are hoping to reach a mobile audience. Mobile is different, and people are using methods other than just traditional mobile search, (like mobile applications and location based search) to find what they are looking for, so I’ll also talk about how you can use those to improve your mobile presence.

Byron and I also talk about the half day mobile training that will happen on Februrary 20th. In that I will give deep explanations of what companies should do to improve their mobile web presence. It will focus on SEO, but will also cover mobile applications, mobile email and SMS marketing. If you are on the fence, and not sure if you should attend or not, there will be cake, if that makes your decision any easier!

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"Passion and enthusiasm can be hard things to come by, but there are a few special people who's work is more than just a job and where being just a subject matter expert is not enough. Cindy is one of those people. I have had the pleasure of inviting Cindy to speak at Microsoft to the Live Search team and have heard her speak on numerous other occasions and would recommend her as an expert in Mobile search and as a speaker knowledgeable in many other aspects of the search business. It has been a pleasure working with Cindy and hope to work with her again in the future." October 15, 2008

Jeremiah Andrick, Program Manager, Microsoft
was with another company when working with Cindy at Blue Moon Works, Inc

 

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